Blogs about: Usability Strategy
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When They Can't Figure Out Your Site, People Turn to Search - Have One?
Usually when people come to a website, they’re looking for something. And they hope they can find it on the first page, but if not, most are willing to scan the page to see if there’s a l… more →
Sazbean
Your Website is Your Business Card
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Sarah Worsham wrote 5 months ago: What does your paper business card look like? It probably has your name, your company logo, some con … more →
What Your Website Visitors Initially See - The 5 Second Glimpse Test
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Sarah Worsham wrote 6 months ago: The first time visitors come to a site they usually spend less than 5 seconds figuring out if they … more →
The Value of a Website's Tagline
Sarah Worsham wrote 6 months ago: There’s nothing new about taglines. They’ve been used in different types of media for q … more →
Book Review - Don't Make Me Think, 2nd Edition
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Sarah Worsham wrote 6 months ago: Most of us who are practitioners of website usability know that a good deal of good design, and good … more →
On a Crusade Against Drop-Down Menus
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Sarah Worsham wrote 7 months ago: Anyone who worked with me at the publishing company will know that I am completely (almost) against … more →
Splash Pages - Thumbs Up or Down?
Sarah Worsham wrote 7 months ago: Now, I have to agree with Todd Zeigler over at The Bivings Group – normally I hate splash page … more →
Why I Hate Keyword Clouds
Sarah Worsham wrote 8 months ago: Ever see a set of words in different sizes which are all links on a site? It’s probably a key … more →
Cheap Usability Testing - Gather Some Friends
Sarah Worsham wrote 8 months ago: Yesterday’s post over at ProBlogger – Watch a First Reader Use Your Blog – got me … more →
Want People To Fill Out Your Forms? Stop Annoying Them
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Sarah Worsham wrote 8 months ago: How many more leads and sales could you be generating from your website if your forms were designed … more →
16 Quick & Easy Ways to Increase Usability On Your Business Website
Sarah Worsham wrote 9 months ago: Usability is the science of making things easier to use. Usability is especially important to websi … more →
What Type of Experiences Are You Providing For Your Customers?
Sarah Worsham wrote 9 months ago: Traditional marketing focuses on product features and benefits. But your customers are more interest … more →
Use Co-Creation to Create Products Your Customers Will Actually Buy
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Sarah Worsham wrote 9 months ago: From Wikipedia: Co-creation is the practice of product or service development that is collaborativel … more →
Good Website Usability Means Not Making Your Visitors Think
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Sarah Worsham wrote 9 months ago: Good websites are designed to be both easy to use and attractive. When visitors come to a website t … more →
Creating Leads with Customer-Centric Design
Sarah Worsham wrote 1 year ago: Now that we’ve had an overview of what customer-centric design is, let’s discuss how it … more →
Customer-Centric Design - Your Customers Care, so Should You
Sarah Worsham wrote 1 year ago: We’ve mentioned customer-centric design in several of our recent branding and customer service … more →
Increasing Pageviews per Visitor
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Sarah Worsham wrote 1 year ago: As we’ve been discussing, sometimes businesses get caught up in the need to increase traffic t … more →
Just Increasing Traffic May Not Increase Sales on Your Business Website
Sarah Worsham wrote 1 year ago: Many business owners get caught up with the need to increase traffic to their business website in or … more →
Internet Business Strategy - What is the Current Situation?
Sarah Worsham wrote 1 year ago: Before beginning to strategize, you need to create goals for your business. In order to create goal … more →
