Blogs about: Vertical Markets
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Ardent War Story 4: You Know You’re Getting Close to Your Customers When They Offer You a Job
In 1985 Ardent Computer was determined to create a market niche for personal supercomputers. To understand our potential markets, we started by analyzing the marketing literature from Cray Research th… more →
Steve Blank
Vertical Markets
wrote 2 months ago: I was recently at a power breakfast that was hosted by Delaware’s Chamber of Commerce for Grea … more →
Russ DeVeau Project Snapshot: Liberty Alliance
wrote 3 months ago: Russ DeVeau’s communications experience in online identity, identity theft, strong authentication an … more →
Russ DeVeau Project Snapshot: SSA Global
wrote 3 months ago: The devComm Group’s experience working with SSA Global started with Baan, where we worked with media … more →
Russ DeVeau Project Snapshot: SAP
wrote 3 months ago: Russ DeVeau’s experience working with SAP includes media and industry analyst relations for position … more →
What on earth is a "vertical" anyway?
wrote 3 months ago: For those who have never really known (or perhaps even cared!), here are some “formal” d … more →
Vertical diversification
wrote 4 months ago: Vertical diversification is not just a financial investment term. It’s a complicated growth s … more →
4. Government and Manufacturing Sector Spending Declines Fastest
wrote 5 months ago: Our fourth Expectation is that ITC spending in Manufacturing and Government sectors will shrink fast … more →
ITCandor 2011 Expectations - How Well Did We Do?
wrote 5 months ago: AT ITCandor we’re preparing a new set of ‘expectations’ for the ITC market in 2012, so thought it wa … more →
It's Not Too Early...
wrote 8 months ago: Okay I will admit that ever since the 4th of July it seems like time is flying by! In fact, I am pre … more →
UK ITC Market To Drop 6% In 2011 - A Vertical Market View
wrote 8 months ago: UK ITC Sizing Highlights UK ITC market spending was £201 billion in 2010 A drop of 5.5% expected to … more →
Strategy and Tactics
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wrote 9 months ago: I work with small and medium sized businesses. I enjoy all things strategy related. Strategy address … more →
Benchmarking Email Performance
wrote 10 months ago: "The Harte-Hanks Postfuture Index™, Email Response Metrics, 2009-2010" documents tradition … more →
Business Analysis and Vertical Markets
wrote 1 year ago: These days, who doesn’t want to properly build out their market. But, here’s the catch. … more →
Jumpstart 2011: Target Opportunity "Hit List"
wrote 1 year ago: To jumpstart 2011 it’s important to create your own Target Opportunity “Hit List.” This should not b … more →
Jumpstart 2011: Target Opportunity "Hit List"
wrote 1 year ago: To jumpstart 2011 it’s important to create your own Target Opportunity “Hit List.” This should not b … more →
BT’s 3% Quarterly Revenue Decline Signals Problems Ahead For UK ITC
wrote 1 year ago: BT Calendar Q3 2010 Highlights Revenues declined by 3% to £5 billion Is the largest ITC supplier to … more →
Introducing Yourself to New Verticals: A case study
wrote 1 year ago: Click the screenshot to visit the Koroberi B2H website For Koroberi B2H, the healthcare and life sci … more →
Tradeshows Part 8: Other Things I Know
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wrote 1 year ago: Event Planning is a Year-Round Activity If all events happened in the second half of the year, then … more →
UK ITC - Government Heads Vertical Market Sending In 2010
wrote 2 years ago: UK Vertical Market Sizing Highlights The Government sector will overtake both Distribution and Manuf … more →
