Tags » Viral Advertising

The Instagram Ikea Catalog.

here is an interesting use of Instagram in terms of advertising without feeling quite so much like an ad or an online catalog.

Ikea Russia created  an “Instagram Catalog Website” for a 34 piece designer collection of products. 98 more words

Advertising

Is There an Upside for Companies That Ride Popular Social Issues to Promote Themselves?

When is it appropriate for a major brand to exploit social issues? Companies struggle to connect their products with consumers on a personal level, and some have taken a break from promoting their products directly at all. 1,016 more words

Brand Bounces

Calm Down the Amazon is going nowhere - yet

Many of you will have seen the recent uproar over the Paddy Power advertising campaign. The Irish firm circulated a picture of the Amazon rainforest with a difference. 321 more words

News

Best Thai Viral Advertising "Giving" Will Make You Cry By Anak

Thailand is known for their emotionally powerful advertising, and one such commercial has made it to the Western Internet again. 

Compared to the viral community… 371 more words

Advertising