Tags » Voice Of The Customer

Finding Your Voice

This is a guest blog by Terri Edkins, a Senior Services Marketing Manager at Kronos.

Many English majors dream of writing the next “Great American Novel.” … 314 more words

Customers are not just right, they are your New Boss

The 1900s through 1960s was known as the Age of Manufacturing. The 1990s through 2000s was called the Age of Information. For the next several decades, businesses will be adapting to the Age of the Customer, a new business cycle where the power has shifted back to the people, and engagement will mean everything. 749 more words

What It Really Takes to Listen to Patients

Medical science has enabled our health care system to deliver outcomes that would have been impossible a generation ago, and advances in fields such as genomics and stem-cell therapy offer immense promise to further accelerate medical innovation. 949 more words

Customers

See You at FUSE14 in Chicago!

If you don’t have your tickets, make sure you check out Fuse 2014!

This is truly a great networking, educational and inspiring event.  Check out the… 73 more words

Innovation

Maybe The Voice Of The Customer Isn't

Criticizing Voice of the Customer (VOC) programs is like speaking out against motherhood and apple pie. The last time I criticized VOC programs, someone left a comment chastising… 805 more words

Marketing

Incentives have no place in Voice of the Customer surveys

Whether it’s tracking social media sentiment or surveying customers, the majority of businesses have some form of Voice of the Customer activity in place.

The worrying thing is that many of these businesses are using incentives to encourage customer participation and response. 270 more words