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Write Web Copy That Sells

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Howard Fischer Associates

Working with Bravo Group, I helped to rebrand this executive search firm in need of a fresh, confident voice for its new website.

Emerging Companies Search  361 more words

Web Copy

CORE Personal Fitness

Through MOD Worldwide, I worked with trainer Steve Durkin to brand his up-and-coming personal fitness program. He wanted to convey passion and optimism on his website, while avoiding the macho clichés associated with extreme workouts.   447 more words

Web Copy

10 Rittenhouse Square

I worked with MOD Worldwide to convey the uniqueness of this Robert A. M. Stern designed luxury apartment complex, while portraying Philadelphia as a world city. 274 more words

Web Copy

The Untaught PR Task: Writing Effective Website Copy

As an aspiring public relations professional, I can attest that we are taught the basics of PR writing in the university classroom — we are drilled on… 631 more words