Blogs about: Whats Next Boomer Summit
Grandparent Market - Where the Money is for Marketers?
boomersummit wrote 7 months ago: Grandparents. 70 million of them in the US. They buy $2 trillion worth of goods and services annua … more →
Are baby boomers ready to look their age?
boomersummit wrote 7 months ago: Will the change in the economy lead to changes in the way we think about aging –again. So muc … more →
Baby Boomer Restaurant Visits Up?
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boomersummit wrote 8 months ago: The demographics of the restaurant business are changing with the economy. The kids are staying hom … more →
Aging at Home Gets Push from GE and Intel
boomersummit wrote 8 months ago: Any doubt that technology that helps you age at home should be brushed aside with the annoucnement … more →
Baby Boomer's Love for Facebook Growing
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boomersummit wrote 8 months ago: Baby Boomer's Love for Facebook Grows We noted just a couple months ago that boomers were discov … more →
Baby Boomer Word for 2009 - Recalibration
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boomersummit wrote 8 months ago: Recalibration– that’s the theme for consumers in 2009 as consumers reset the scales afte … more →
New Boomer Research at the Boomer Summit
boomersummit wrote 9 months ago: March 19, 2009 Bally's Las Vegas Entrepreneurs and executives from innovative companies around … more →
Baby Boomer Retirement Grows Gloomier
boomersummit wrote 9 months ago: The continuing market slide is taking its toll on retirement plans. Three reports released this week … more →
Baby Boomers Cutting Back and Reassessing Priorities Just Like Everyone Else
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boomersummit wrote 9 months ago: How are boomers feeling these days? Newly released research says just like everyone else boomers a … more →
Baby Boomers Fastest Growing Group for Text Messaging
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boomersummit wrote 9 months ago: The … more →
Businesses Seeking Boomers Should Add Social Media to Marketing Mix
boomersummit wrote 9 months ago: More businesses are turning to the Internet to find and engage with baby boomer customers. Boomers … more →
Oldest Baby Boomers and Youngest Differ on Money Issues
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boomersummit wrote 9 months ago: How Boomers Differ in Concerns About Money Oldest boomers and the youngest boomers differ in th … more →
Baby Boomer Women Will Drive the Use of Social Media
boomersummit wrote 9 months ago: There has been a flurry of blog postings lately on the wonder of baby boomers using social media and … more →
Social Media Best For Brand Building and Awareness
boomersummit wrote 9 months ago: There’s lots of talk about social media, but what do marketers expect it to deliver? Brand bu … more →
Watch Out Social Networking: The Baby Boomers are Coming
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boomersummit wrote 10 months ago: The 78 million baby boomer generation promises to fuel the growth of social networking. Marketers t … more →
Baby Boomers Slower to Adopt Twitter
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boomersummit wrote 10 months ago: Boomers Finding Their Way to Twitter Twitter is primarily a younger person’s tool. But then … more →
HDTV Tops Baby Boomers' Technology Wish List
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boomersummit wrote 10 months ago: HDTV Tops Boomer's Technology Wish List Baby boomers’ love affair with technology conti … more →
Reaching the Baby Boomer Grandparent Market
boomersummit wrote 10 months ago: Even in a tough economy, grandparents find it hard to turn off buying for their grandchildren. Wheth … more →
Marketers seeking baby boomer sales should look online
boomersummit wrote 10 months ago: Direct to consumer marketers are increasing their online marketing budgets and looking at the power … more →
