This is a sequel to my last post, because once I finally got a hold of the folks who issued the press release, I found there was almost no actual news in it. The release in question detailed two items… more →
JargonMasterSimon Sharwood wrote 6 days ago: This is a sequel to my last post, because once I finally got a hold of the folks who issued the pres … more →
Simon Sharwood wrote 8 months ago: When I practised PR, there was often a certain amount of truthiness involved in the way I communicat … more →
Simon Sharwood wrote 1 year ago: Twice in the last week PRs have sent me material in emails with several others cc’ed or includ … more →
Simon Sharwood wrote 1 year ago: Well I now quite like Plurk, so I suppose you can add hypocrite to the other adjectives that can suc … more →
Simon Sharwood wrote 1 year ago: I’ve known for a while that PRs target bloggers. Now I have seen it at work and reaction to it … more →
Simon Sharwood wrote 1 year ago: I received a mail last week from a vendor, which let me know that in the near future it will release … more →
Simon Sharwood wrote 1 year ago: I keep having weird exchanges with PRs at the moment. They start like this: PR: Would you like to in … more →
Simon Sharwood wrote 1 year ago: Check out Post 27:08. I did indeed do it as a phoner and am happy that I did. It turns out there was … more →
Simon Sharwood wrote 1 year ago: I was invited to an event last week at which the vendor in question has announced it will unveil its … more →
Simon Sharwood wrote 1 year ago: I did an interview yesterday that lasted six minutes. The brevity is explained by the fact that I ha … more →
Simon Sharwood wrote 1 year ago: Earlier this week a PR company offered me an interview with their client, which is about to release … more →
Simon Sharwood wrote 1 year ago: Overseas trips are one of the perks that sometimes come a journalist’s way. I was offered one … more →
Simon Sharwood wrote 1 year ago: Let’s talk about how freelancers can get you into publications where the staff are unreceptive … more →
Simon Sharwood wrote 2 years ago: What’s the old saying? There are lies, damned lies and statistics? That’s the way I feel … more →
Simon Sharwood wrote 2 years ago: A couple of weeks ago, I attended an event at which, as things wrapped up, the visiting V(i)P said h … more →
Simon Sharwood wrote 2 years ago: Here I am in Saigon Ho Chi Minh City. My plane is running late, which I think is about to really mes … more →
Simon Sharwood wrote 2 years ago: Today’s whacky phone call … PR: Simon, I see you are writing a feature on software devel … more →
Simon Sharwood wrote 2 years ago: It’s probably just a co-incidence but I’ve had a call this morning which is one of many … more →
Simon Sharwood wrote 2 years ago: I got a call last week from Media Monitors, asking if I would like to be included on their media rel … more →