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ABC Study Makes the Best Case Yet That TV Advertising Is Still Superior to Digital

A new ABC study, which analyzed marketing spend and return on investment over three years, makes the strongest case yet to advertisers and buyers—and their budgets—that digital can’t match the long-term ROI benefits of advertising on linear TV and its related platforms. 40 more words

Advertising

I'm not that sure Accenture's People First: The Primacy of People in a #Digital Age

The Accenture Technology Vision 2016 identifies five technology trends fueled by the people first principal and that are essential to business success in the digital economy… 51 more words

Service Management

Federal - ServiceNow Consultant Opportunity!

Accenture Federal Services – ServiceNow’s Federal Systems Integrator of 2015! Join us for security and implementation roles supporting our DC metro area team.   http://bit.ly/1q3qxNN #NowDeveloper #DMV #HackNow

Career

Experience with ServiceNow?

Experience with ServiceNow? Join more than 1,000 service management practitioners at Accenture and help clients drive business change http://bit.ly/1q3qxNN

Career

Too Many Gadgets?

It seems that we have reached a point where the typical consumer thinks there are too many gadgets in his (or her) life and the average person is becoming less interested in buying new ones. 832 more words

The Industry