Tags » Ad Networks

Turning off the ad networks (are you mad man?) Taking on Google and Facebook

It’s the same question media companies have been wrestling with since the internet took off … how to convince advertisers to pay up online?

Advertising print revenues have naturally faced greater and greater challenges over the years as market forces changed newspapers from the only platform, to one of three with radio then television, to today’s multiplicity of digital. 1,072 more words

Digital Media

After Unintended Breitbart Spots, Advertisers Seek More Control

Some advertisers are working overtime to scrub their spots from websites including Breitbart News, an unintended consequence of the automated ad buying systems that are meant to lower costs and allow for more targeted advertising. 951 more words

Tech

Advertising Boycott of Breitbart News Appears to Be Growing

Conservative news website Breitbart News has gotten a lot of attention since Donald Trump was elected, in part because former Breitbart chairman Steve Bannon is now a senior strategist advising the president. 645 more words

Tech

Ad networks

Ad networks – The advance of technology has given birth to many forms of mobile app monetization. Among the different types of ad networks, CPI ad networks have been recognized by many advertisers as the most effective one to increase the number of downloads and active users for their apps. 35 more words

How Ad Networks Can Build World-Class Reach and Reputation

By Charlene Lazewski

When it comes to online advertising, you don’t have to hustle and fight tooth and nail to push your ads. You can join a lovely thing called Ad Networks, and let them connect you and your ads  to publishers or websites that are looking to host advertisements just likes yours. 419 more words

Business

Krebs - Report: $3-5M in Ad Fraud Daily from ‘Methbot’

Krebs on Security has a report about a big ad fraud problem. “New research suggests that an elaborate cybercrime ring is responsible for stealing between $3 million and $5 million worth of revenue from online publishers and video advertising networks each day. 33 more words

Security & Legal Issues

Methbot: Russian botnet steals millions from US companies every day

”Russian hackers are stealing between $3 million to $5 million per day from US brands and media companies in one of the most lucrative botnet operations ever discovered,” Charlie Osborne reports for ZDNet. 272 more words

News