The spoken word is akin to an arrow that has left the bow and can’t be called back. It is also a boomerang that could backfire on the communicator. 283 more words
Tags » Advertising Agencies
Marketing strategy of any business now needs to consider the access of information to consumers. Consumers are not limited to conventional mediums alone now. With print and radio becoming obsolete whereas television and digital media taking the limelight, it is imperative that businesses consider 360 Marketing approach. 290 more words
They set up shop between 20,000 and 35,000 years ago. Some pretty awesome Art Directors worked there. The office was located in the Lascaux Cave Complex in Southern France; prime real estate at the time. 533 more words
Trend Summary: Major multinational companies are cutting back on marketing budgets and tightening their squeeze on ad agency fees.
Procter & Gamble, the globe’s largest consumer goods advertiser, is one of several major marketers preparing to slash the number of advertising agencies and marketing services companies with whom the FMCG giant works. 24 more words