Tags » Advertising Agencies

In the Wake of PepsiCo’s Marketing Procurement Decision

On November 12, Ad Age reported that PepsiCo had made the decision to eliminate its Marketing Procurement department. As a result of the decision, the company will shift responsibility for marketing procurement activities to their brand executives. 706 more words


How the Advertising Game Works Today.

This is the New Normal and all bets are off.

It’s not what they promised you when they hired you.

Work hard and you will rise to the top. 511 more words


Lookad is one of the leading advertising agencies in Eastern India

Advertising agencies are those firms that book advertisement space and time, design print on television, radio and internet advertisements, create new promotional ideas and do research surveys to help a client enter and succeed in a particular chose market. 479 more words


Why Agencies Don’t Have A Clue About New Business.

Successful agencies that I’ve met, and I’ve met many all over the country, really know how to get New Business.

They are focused and determined so nothing will get in their way. 404 more words


Amazing news to read this week Indian Advertising and Media industry

Hello and welcome to the feed from the most amazing Media and Advertising Magazine afaqs!

Today the feed relates to Bog shots of this industry like Piyush Pandey, so lets start with what Piyush pandey has brought to the industry. 166 more words

Amazing Advertising and Creative Ads

They may spend all night coming out with ideas. They may smoke like a chimney or eat uncontrollably or smack their head multiple times so that scrap of ideas come out from their head.  87 more words

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How To Succeed As A New Business Person?

So you want to be an agency Rock and Roll star?

Work on New Business. If you win, you will have pats on the back, promotions, and smiles from everyone until it ends. 426 more words