Tags » Advertising

My Second Post on My Blog

This is going to be a really interesting article about advertising on the internet.  It will explain the difference between organic and paid advertising. 25 more words


Why every B2B CEO should be on social media

This was a fun post to write, and is today’s contribution to B2B News Network. Sincere thanks to Dennis McGuire of The Savo Group and Rob Hyams of McMillan for allowing me to interview them. 110 more words


Write-downs and advertising deals create questions around daily fantasy viability

Things just went from bad to worse for the daily fantasy industry. Only a day after DraftKings and ESPN ended their exclusive advertising deal, Fox — which had invested in the DFS company — wrote down the current value of its… 375 more words


Five Ways To Design Posts For Digital Buyer Journey

Achieving your campaign goals through the buyer journey, can prove to be a big winner, if your programs build in the right messaging at each stage of buyer journey. 420 more words

Social Media

Why to sign with a new digital marketing service

Why on earth would you sign with a new marketing company when there are so many expert agencies out there? Here is why you want to sign with a new marketing agency instead of a bigger name. 336 more words

Senior Year: On the Grind

As my time at WKU begins to draw to a close, I find myself working hard and looking to the future. Between the increased course work, studying and sitting for GREs, and applying for “grown up” jobs time seems to be at a premium. 262 more words


Tesco's Valentine's Day Efforts

In the 13 years since Cilla matched her last couple on Blind Date, TV audiences haven’t lost interest in watching love blossom. Shows such as Take Me Out and First Dates have grown in popularity and I have to admit they are a personal guilty pleasure. 111 more words