Creating a ppc campaign is relatively easy, but optimizing it is another story. Here are 3 quick tips on optimizing your campaigns to ensure you are making the most of your budget. 317 more words
Tags » Adwords
Bioz pulls in $3 million from Esther Dyson, others, hopes to become Google for life science research
Search advertising generates 95% of Google’s revenue.
If you haven’t noticed adverts on search engines, try looking the yellow boxes under the search results which have the “ad” words “encrypted” in them. 792 more words
The changes Google is making to its search results has some advertisers moving to Facebook. “ Paschal, e-commerce director for the Amarillo, Texas, group, sometimes uses a tool from digital marketer LotLinx known as a VIN View Optimizer to get a breakdown of viewership data for vehicle detail pages. 102 more words