In the old world, the secret of a business’s success highly depended on “location, location, location.” But now, the world has changed. We are living in the age of web where there is full of information. 466 more words
Tags » Attention Economy
My academic background is in ecology and environmental science, and like all other fields of study, science is not immune to politics; many scientific camps are divided by political interests and personal beliefs. 1,905 more words
When living in an “Attention Economy” like we are today, according to Michael Goldhaber, “what matters is seeking, obtaining, and paying attention” (Goldhaber, 90). In our everyday lives, whether you are using Facebook, Twitter, Instagram, or even giving a presentation, we are participating in the trade of attention.In an economy such as this, we can say that attention takes the place of money. 451 more words
Marketing is a contest for people’s attention.
~ Seth Godin
These days, with always-connected gadgets in our hands, we’re overloaded by so many information. Some of them are good, some of them are useful, some of them are beneficial, but a lot of them doesn’t add any value to our life.972 more words