Tags » Attribution

Building youth agency

During a break, a colleague and I fell into discussing key findings of a commissioned baseline study we were reviewing, particularly that on young locals’ very low score in confidently expressing their thoughts whether in school, at home, or in their villages.   230 more words


Hansen's backfire

by Judith Curry

Jim Hansen’s new paper, and his PR strategy, are raising a whole host of issues that are arguably a backfire for his objectives. 3,261 more words


SPONSOR MESSAGE: Attribution Modeling for Data-Driven Marketers

Although marketing teams use multiple channels to drive sales, the majority of marketers still employ single-touch attribution models. These increasingly outdated models aren t up to the task of tracking which campaigns have the biggest impact on performance and which channels or tactics deserve credit for each conversion. 28 more words

SEO - Search Engine Optimization

Achievements and their claimants


Noel Ihebuzor

It is amazing how much we can “ACHIEVE” when we define our targets with such looseness and when we bring down the bar of metrics to very low points. 162 more words


ATTRIBUTION: in formato fisico e digitale arriva WHY NOT fra rock, funk, jazz e psichedelia

@WhyNot #Attribution

Arriva in formato fisico e digitale “Why Not“, disco di debutto degli Attribution, band formata da Marco Pasinetti (chitarra), Sebastiano Pezzoli (basso) e Stefano Guidi (batteria). 523 more words

Allinfo News

It's Not the Technology You Use ... It's How You Use the Technology That Matters

Achieving Maximum Performance in SMV Marketing Requires Human Intervention at Every Step 

“Drowning in data … starving for wisdom”**.   No truer words ever spoken to sum up digital marketing and the advent of big data into the advertising world. 429 more words

Digital Marketing

Avoid bad Debt now !

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