Tags » "big Data"

Personas, Content Personalization, Big Data...and the Here and Now

I’ve checked, and yes, “Minority Report” was science fiction.

I frequently find myself at odds with the pundits in my field – it was a recurring theme of my years in the Knowledge Management field, and it seems to be my lot as a Content Marketing practitioner as well. 989 more words

Content Marketing

Alpine Chorus Brings Collaboration and Predictive Analytics to Big Data

In many organizations, advanced analytics groups and IT are separate, and there often is a chasm of understanding between them, as I have noted. A key finding in… 1,005 more words

Business Analytics

Value of Data Set to Reshape Boardroom Priorities

We all know that the rise of big data and its strategic importance for businesses across a huge range of sectors has been one of the key enterprise trends of recent years. 64 more words

Business Intelligence

The Benefits of Using Big Data

Why bother with tedious time consuming Big Data? One answer is you can fish out one sentence worth of information that can be behind the next successful move in the market. 373 more words

Las claves del nuevo Marketing para liderar la transformación digital de servicios y bienes de consumo

Algunas reflexiones compartidas para la revista de ESIC…

Amazon y su fundador, Jeff Bezos, aparecían nuevamente en la portada de la revista Fast Company en 2015. 896 more words

Marketing

5 of the Best Open Source Tools For Big Data

If you’re the owner, CIO, or IT manager of a forward-thinking company, you’re probably searching for ways to capitalize on big data. According to a… 333 more words