Tags » Brand Equity
In 2016 Otautahi RFC based in Christchurch reach 14 years with CCC and NZ Sports Teamwear Account Manger Jabyn Butler. Otautahi RFC, although being a small club with 5 teams entered into the 2016 CRFU JAB competition (55 junior registered players) and 1 senior team (25 registered players) are an extremely loyal club and allows Canterbury to directly connect with a “hands on the ball” consumer. 29 more words
Brand is inside the minds of the customers: thoughts, feelings, images, attitude and memories.
Customer based brand equity: Awareness (strength of the brand in memory, recognition of its signs, recall (unaided recall and aided recall)) and Image (unique association (strength, favorability and uniqueness)) of the brand… 237 more words
Well-known as a “food paradise”, wide varieties of food choices can be found in Singapore, ranging from local to cosmopolitan cuisines. Fast food in particular, has been extremely successful in breaking into the food scene in Singapore. 530 more words