Tags » Brand Strategy

Brainstorming is a Complete Waste of Time

It’s taken 75 years to prove that Brainstorming doesn’t really work. Anyone that’s really capable of generating ideas discovered this about 5 minutes after their first session, but if you ever said it out loud, especially in a big corporation, you risk sounding like a complete, self-righteous, egotistical ass. 437 more words


Make Your Brand Stand Out with Interactive Video

Does interactive video use assist in brands’ product positioning? Yes. Does it help to further reach of said products? Again, yes. Video in brand marketing has been a common practice since the 1960s—what some refer to as the “ 832 more words

Interactive Video

Leo's Daily Advertising Tip - On Monday Motivation

“Nobody reads ads. People read what interests them, and sometimes it’s an ad.”   -Howard Luck Gossage #MondayMotivation

Philadelphia Ad Agency

Branding Blueprint Conversions The Best Brand Strategy Review

The best brand strategy for you!

The best video course for you to get the powerful branding strategies!


Michael Rivera


Branding Blueprint Conversions… 1,230 more words

Brand Course

Eight Things You Would Rather Do Instead of Blogging

You have a problem: Your blog needs content—and lots of it.

You’re not feeling up to the challenge, though. You hate writing—detest it, even. The blank page frightens you. 364 more words

Content Marketing

[Webinar Invitation]  Wednesday,  Aug 24 at 11 AM PT/2 PM ET: Financial Services: Map a Customer Experience & Build Loyalty

Financial Services: Map a Customer Experience & Build Loyalty

When customers buy a service, they purchase a set of intangible activities carried out on their behalf. 142 more words

Brand Culture

Volvo needs to quickly join up its branding dots

Back in February 2016, Volvo VP of global marketing Thomas Andersson talked to marketing week about the new global vision for Volvo after the launch of their rather cliche ridden yet compelling emotive ad questioning the motivations of automotive manufacturers around the world. 321 more words