Tags » Branding

Social Media Spring Clean - Your To-Do List

Invest a little bit of time in reinvigorating your Social Media accounts.

Putting in the time to ensure your Social Media accounts reflect your brands missions and objectives can really go a long way in presenting to the world your professionalism and commitment to customers. 103 more words

Online Marketing

El poder del boca a boca

Muchas veces, los que son diseñadores gráficos, publicistas, anunciantes o trabajan con marcas en nuestro día a día, subestiman el impacto generado por el boca a boca y les vamos a dar un consejo: ¡no lo hagan! 632 more words


10 Cara Agar Branding Anda Menarik & Mudah Diingat

Brand atau merek diyakini dan terbukti sangat berpengaruh ter­hadap kesuksesan sebuah bisnis. Brand dapat menentukan kekuatan nilai dari suatu produk dan dapat membedakan dari produk pesaing. 598 more words


Product Innovation Pipeline...

A “Product Innovation Pipeline” is built from foundational brand positioning principles, and driven by a defined process execution. As I have mentioned previously, it is much easier to “imitate” than it is to “innovate” in your market space. 200 more words


Testing titles and taglines

Today’s Blogging 101 task was to take control of the title and taglines on our blogs.

I am one to put a lot of thought into titles, handles and usernames. 357 more words

Brand Simple: How the Best Brands Keep it Simple and Succeed

I’ve only read a handful of books (five?) specifically dedicated to marketing.  By and large most of them have been pretty vapid and a few have ended up as candidates for my recycle bin (we discussed this in my review of… 466 more words

Book Review

5 Benefits of Promotional Products

Consider this statistic: of the people surveyed, 52% said their impression of a company is more positive after receiving a promotional product from them, and nearly… 458 more words