Tags » Branding

HNA Launches New 'Dream Feather' Brand Concept, Designed By Priestmangoode

HNA is the latest contemporary airline to bring both brand image and passenger experience inline with a holistic approach designed by UK-based company PriestmanGoode. For over two years the design studio was brought in ‘to create designs that reflect a sense of place and appeal to international passengers’. 841 more words


Auction Day in Jerusalem

The Auction

“Sold to the Nazarene!”  “What!?”  The pretender cries out, “That was no bid; he was throwing up his hands in surrender!” 

I went to an auction at the Public Auction Yards in Billings years ago with Ralph, my father in law who was selling his calves.  1,578 more words


Sell or Sink - Our First Trade Fair

Our first trade fair took place in the atrium of the Kingston Business School; this is probably the safest place to try to sell a product because we were surrounded by our classmates and our customers were staff and students from the Kingston community. 600 more words


Seth Godin recently said “Better is an assertion, one that requires not just the confidence to say it, but the optimism to believe that it’s possible.” 6 more words


You just need 2 reasons to start using custom illustrations

Reason 1: Stock images are a one size fits all

Stock images are cheap and therefore popular. Choosing stock images mean that your brand will be represented with an image that is used by hundred other campaigns for a similar or an entirely different reason. 154 more words