Building business relationships is critical in the professional services, yet for some reason this task is often neglected. Many business owners and marketers spend precious time tweaking their service offerings and pricing and touting their competitive advantages — when their real advantage lies in the strength of their relationships. 409 more words
Tags » Business Relationships
What is Key Account Management? Key account management (KAM) defines full relationship between your business and the customers you are selling to. It describes the individual approach of sales people to their customers in order to create long everlasting business relationship. 514 more words
What is Business Relationship Management?
According to Van Haren Publishing, Business Relationship Management stimulates, surfaces and shapes business demand for a provider’s products and services and ensures that the potential business value from those products and services is captured, optimised and recognised. 777 more words
Relationship management is a strategy in which a continuous level of engagement is maintained between an organization and its audience. Relationship management can be between a business and its customers (customer relationship management) or between a business and other businesses (business relationship management). 341 more words