Oh dear Lord it has been far too long, I am great at blogging for my clients and terrible at blogging for myself!
I’ve been busy learning and working, working and learning. 157 more words
I have been a writer all of my life, taking time out to be a college professor for most of 30 years. Even then, I wrote about my field for the popular press, usually not cool for the academician, and I also engaged in academic writing as a good a ademician should. 137 more words
Client: Air Radiators
Agency: GSDM Marketing
Brief: Develop fresh web content to communicate this leading engineering/manufacturing brand story and promise to an international audience. Draft new copy for lead pages (home, about, intro to four main business units) and polish existing copy for secondary pages (products, applications, capabilities, technology). 27 more words
Client: Links Property, Torquay
Brief: Develop web content, including team bio’s, for an all-female real estate team. Seek differentiation in a fiercely competitive industry and local market; develop authentic voice, inject emotion and convey value proposition around a female approach to property. 77 more words