Tags » Cause Marketing

11 Ways Your Business Can Get Involved In Cause Marketing

Cause Marketing or Community Cause Promotions are ways businesses can get involved in the community that they serve. The “get back” is just as important as the give back. 233 more words

PR Tips & Advice

Economics + Psychology = Marketing

This is an article my friend and I wrote for our school club, Convergence. It’s about marketing which is the convergence of economics and psychology. We actually put together all the other articles, including this one, and made it into a book. 1,027 more words

Everything You Need To Know

Results Matter: Cases and National University AMA Cause Conference

Do results matter in marketing? Yes, if you want to stay employed or relevant. This talk was given for the first time in public at the 17th Annual AMA Cause Conference. 76 more words

A social experiment in Baghdad

Not many businesses would risk leaving their goods unattended on the street – Well, that’s exactly what one company in Baghdad did…

Ice Pack is a famous Ice Cream and desert parlour which attempted a brave, and very creative, social experiment, to see how many people would pay for their products if they were left unattended for self service in public. 156 more words

Nation Branding

Student Spotlight: The Skeptical Millennial

Jackie Bruns, a sophomore at Notre Dame with majors in Finance and Spanish and a minor in International Development Studies, is writing posts on Millennials, cause marketing and other related topics.  788 more words

Corporate Social Responsibility


We have all been there: we dutifully pack up the jeans that we haven’t worn in years and other items that have lived in our closets for years and promise to take them to Goodwill. 379 more words

Making Non Profits Better

Luxury . Jet Port Experience . Philanthropy

Luxury . Jet Port Experience . Philanthropy

Over the weekend, we participated in a benefit event to raise funds for Bert’s Big Adventure. We were one of a few elite vendors hand-selected to partner with… 29 more words

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