Tags » Cause Marketing
Apple to Donate Proceeds from 27 Apps to World Wildlife Fund | Non Profit News | Nonprofit Quarterly
Apple’s 10-day long Earth Day fundraiser will be the mega-company’s first proceeds-based fundraising with all profits to go to one organization.
It’s not a rare sight to see advertisements for FMCG products with a small note that small percentage of the proceeds goes to charity. Some of them will be transparent and will mention the name of the organization and how much the contributions will be. 186 more words