Tags » CEOs


50 Cent, Founder of SMS AUDIO has official announced the partnership with Walt Disney Parks and Resorts. In this agreement, SMS AUDIO is officially the headphones of the Walt Disney World Resort, Disneyland Resort and Disney Fan Club. 75 more words


Writing a Memorable Positioning Statement

A simple template that Geoffrey Moore shared in his book Crossing the Chasm is the primary tool that I use to create a positioning statement. Whether yours is a new company or an old company, whether or not you have new products going into the market—especially if you have new products going to market—you can use this tool, which is, basically, a table that forces you to write down your positioning statement in one sentence. 209 more words


We’ve seen celebrities, athletes and innovators sign multimillion dollar deals with huge companies representing a variety of brands from automobiles, beverages, clothing and alcohol beverages. Millions are getting passed around, its seem now and days like its just “audience for hire” – meaning companies are just signing celebrities to gain their clients audience. 193 more words


On the hiring vs. efficiency schism

What I am about to write is by no means scientific. I don’t have a lot of facts to back it up or anything. It’s mostly anecdotal from a series of places I’ve worked. 447 more words

Fundamental Explainers

More women in leadership equals more profits, study finds

The growing evidence for the fact that more gender-equity in the workplace is not only common sense, but also good business has become almost indisputable. Businesses are still slow in learning that lesson, however, as they fail to adapt workplace conditions in such a way that qualified women do not drop off the corporate ladder. 176 more words

Human And Civil Rights

CEOs Embrace Digital Transformation, Compete in New Industries

CEOs no longer question the need to embrace technology at the core of their business in order to create value for customers, but 58% still see the rapid pace of technological change as a challenge. 608 more words



Thato Kgatlhanye is a 21 year-old South African female entrepreneur and co-founder of Repurpose Schoolbags, which is an innovative company that designs school bags made from recycled plastic that integrate solar technology. 96 more words