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Playing catch up: collaboration, automation, FinTech and CMOs.

So it’s been some time. Here’s a round up of some articles, comments and thoughts I’ve penned in the last few months while we’ve been busy launching pan European campaigns, creating content, expanding our minds, developing business and brand strategies, winning pitches and generally fuelling business growth for clients. 138 more words

Startups Boost The Prowess Of Nestlé’s ‘Digital Apostles’

Gerardo Mazzeo, global innovation director at Nestlé, believes FMCGs have no choice other than to embrace open innovation. Successful, established brands can either partner with the hottest startups with the most talented staff or find they have new, more agile competitors. 278 more words

2017