Marketing organizations today know they need to implement data driven decision-making processes to drive greater ROI in their sales and marketing investments, improve customer engagement and optimize overall growth and profitability. 373 more words
Tags » CMO
Chris Brandt has been named chief marketing officer of Chipotle Mexican Grill, Inc., effective April 2.
Mr. Brandt joins Chipotle from Bloomin’ Brands, where he most recently was executive vice-president and chief brand officer for Outback Steakhouse, Carrabba’s, Bonefish Grill and Fleming’s restaurants. 146 more words
Looking for resources for a child or adolescent with behavioral or mental health challenges? There is a network of agencies and online resources in all twenty-one counties that offer a wide range of information about resources, services and support systems for families and children. 147 more words
Having a data strategy is as important to the modern enterprise as a product road map and a sales plan. In this article in MKTGInsights, I explain why marketing’s shift from “Madmen” to “Mathmen” mandates a proactive approach to acquiring, synthesizing, reporting, monetizing and protecting customer data. 7 more words
Del Monte Foods announced today that it has hired Bibie Wu as its Chief Marketing Officer, effective February 28, 2018. Wu will report to Chief Executive Officer Greg Longstreet and be responsible for all marketing, innovation, and R&D for the company. 353 more words