Tags » Commodity Fetishism

Ethical consumption under capitalism

There is no ethical consumption under capitalism. This is a key argument put forward by the left, and one which I agree with. But that doesn’t mean that you should do nothing. 413 more words


There may well be a term in rhetoric or in art criticism for what is going on in this cartoon, though I don’t know what it is: What is remarkable about is that the actual meaning of the cartoon (image+text) is the exact opposite of what is clearly its intended meaning. 667 more words


The internet of things appears, at first sight, a very trivial thing, and easily understood

Finally, after years of near-orgiastic celebrations of the internet of things—including, of course, Jeremy Rifkin’s extravagant claim that it would move us beyond capitalism and usher in the “democratization of economic life”—commentators are beginning to question some of its key assumptions and effects. 611 more words

What’s That: Branding

What is definition of brand? What is the scope of brand? Why brand? What are the changes which have evolved composition of brand? Why has concept of branding became crucial point for marketing staff? 165 more words

Marketing Strategy

Pepsi Fetishism (415)

“Once upon a time in Russia, there really was a carefree, youthful generation that smiled in joy at the summer, the sea, and the sun, and chose Pepsi.” 47 more words


My Lovin (415)

Listen to this track not as an ex-lover’s prideful rejection but as a song about commodity desire.

Contemporary Culture

IoT Nedir?

Internet of Things, Türkçe’ de yaygın kullanımı ise “nesnelerin interneti”. İçinde bulunduğumuz iletişim çağında, artık sadece öznelerin arasında mesafeleri yok eden bir iletişim ağı yok. 408 more words

Digital Marketing