Tags » Competitive Analysis

Crucial Elements of a Successful Marketing Strategy

Marketing strategy is your systematic, organized, and purposeful set of activities intended to achieve your marketing objectives in relation to your overall business goals.  Marketing strategy empowers you to boost sales, increase market share, tap new markets, and build a strong brand as well as other specific marketing objectives you want to attain. 464 more words


E.O.W (End of the Week) Notable Tip: Unprofitable Factors in the industry

Happy Friday!

I hope you’ve had a great week.

Today, I want to discuss unprofitable activities/factors that your company may be utilizing a great deal of resources on. 77 more words


COMMGiving: Competitive analysis

Poorly done competitive analysis, or denial, will lead to the same mistake in two ways, “moth to a flame” and “counting chickens b4 they’ve hatched”.


Creating Powerful Vision in 5 Simple Steps

There is no more powerful and simple method to grow revenues, add customers and increase your competitive edge than by creating a vision statement. And yet, so many executives and companies operate without one. 921 more words

Customer Personas

I’m reading a lot of business and self-improvement books right now; not just because I appreciate the information, but because I’m writing a book in this genre and book proposal requires an analysis of books that are comparable to mine.

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Not All A.I. Businesses Are Created Equal

Recently, I hosted a very lively debate on an article that claimed that Amazon is leading A.I. with Alexa.  The debate revolved around the question of how leadership in A.I. 57 more words

Emerging Technologies

Marketing Competitive Analysis: Forget About Data Crunching

When did you last like, retweet or comment on one of your competitors’ social posts? How many of your competitors have you sent a LinkedIn request? 579 more words

Competitive Analysis