Tags » Consumer Connection

Mobile Advertising Is A Wrap

Today’s consumers are what I call ‘multi-screeners’. We view the world through the screens of our TV’s, computers, tablets and phones. In spite of the massive amount of time we spend staring into all these screens – marketers are still trying to figure out how to advertise online and on our phones. 253 more words


Online Customer Service

The emergence of online customer care services  have grown in the past few years with companies opting to have an online platform to communicate with their customers. 171 more words

Amanda Palmer: The Art of Asking - TED13

TED13 is in full swing, and there’s one talk that’s getting a lot of attention.

The Art of Asking boasts some great insights from Amanda Palmer of the Dresden Dolls, who’s had great success with crowd-sourcing her music ventures via Kickstarter. 93 more words

Like a virgin! Please make each time, the first time.



extracts :

The key to adopting a VIRGIN mindset:

Keep it simple:

Cast off industry convention and (if you’re an established brand) previous product iterations, and… 389 more words

Inspiring Brands

Moms everyday life cycle


How Ikea Creates Massive Demand For The Ektorp Sofa: It Thinks About Moms

JANUARY 30, 2013…
863 more words

Inspiring Brands



How Patagonia Makes More Money By Trying To Make Less

WRITTEN BY: Jeff Rosenblum

The company’s proposition–that you not buy its clothes–is resulting in some of its best sales ever. 744 more words

Inspiring Brands

Procter & Gamble forever!

Quand j’ai vu ce spot la première fois, j’ai été très touchée, je me suis dit “ils sont quand même forts” …. et une pointe d’agacement sur une perception légèrement too much et peut être trop facile. 168 more words

Inspiring Brands