Tags » Consumer Marketing

Six Flags VR coasters: Watch how it works

“This will blow people away,” predicts Brett Petit, senior VP, marketing and sales for Six Flags. “This” refers to the virtual reality technology that the theme park chain will be rolling out this spring at nine of its properties. 1,422 more words


A Great Use of VR Brand Storytelling for an Insurance Campaign

This article was first published on Convince and Convert and written by Jessica Gioglio.

With a number of companies testing the immersive storytelling potential of 360-degree videos on Facebook, Liberty Mutual stands out for its unlikely, yet clever use of the medium. 467 more words


10 Best Uses of VR in Marketing

Original article written by the awesome team at mbryonic and published on mbryonic.com/best-vr/

 As of April 2016, people that succeed with Virtual Reality (VR) Marketing do two things very well: … 2,242 more words


B2B 360 VR Marketing - Top 5 considerations for Marketeers

Original article written by Chris Scattergood and curated from https://www.linkedin.com/pulse/b2b-360-vr-marketing-top-5-considerations-chris-scattergood

So it’s 2016, everyone has read this is the year of VR, with all of the main manufacturers bringing their headsets to market, and the world being awash with inexpensive Google Cardboard devices. 615 more words


Industrial Marketing Is Not Consumer Marketing

Michael Collins

President, MPC Consulting

My first job out of college was with the Hyster Lift Truck Company. I started out in the plant working in production control to learn the manufacturing business. 1,483 more words

Consumer Marketing

The secret ingredient for successful B2B branding

Author, David Gaff

If you think the role of B2B marketing is to make your brand as appealing to your customer, then you are missing at least half of the equation. 418 more words

Who is this Other Pitcher?

I started out on the idea of writing a blog with an idea on what it would be about, thankfully! What I had not figured out was what I should call it. 218 more words

Customer Relationship