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The corporations have taken over Milan.

dezeen – 14/4/2016

A few years ago the Zona Tortona district became so saturated with naff brand “experiences” that it threatened the entire week’s credibility. Only last year… 134 more words


IKEA 1996 Advert - Chuck Out Your Chintz

This 1996 IKEA was encouraging people to through away perfectly functioning furniture into a skip. It was considered very successful and it is argued that it played a role in the taste change of the UK consumers as Naresh Ramchandani argues in dezeen: 34 more words


The Rise and Rise of Consumer Interaction

Who was I following when watching last year’s Great British Bake Off finale? All my favourite brands, of course. Why? Because some of the last decades most successful brands, and many newer companies, have taken full advantage of the new age of 140 character chit chat and interaction opportunity on Twitter to interact with their legions of followers. 220 more words



Minimalism is the thing that gets us past the things so we can make room for life’s important things—which actually aren’t things at all.

For us, it all started with a lingering discontent. 114 more words



In the book, trend forecaster James Wallman reveals the world’s growing sense of Stuffocation — and how we can move away from it. We have more stuff than we could ever need – clothes we don’t wear, kit we don’t use and toys we don’t play with. 130 more words


We've hit peak home furnishings, says IKEA boss

Sean Farrell. 18/1/2016

The appetite of western consumers for home furnishings has reached its peak – according to Ikea, the world’s largest furniture retailer. 116 more words


Products that last.

Products that Last starts where most books on product development end. From the perspective of designers and entrepreneurs, once a product has been designed, produced and sold, it disappears beyond the newness horizon. 141 more words