Digital and mobile technologies have empowered consumers like never before, enabling them to conduct research and make purchases on the go with connected smart devices. 331 more words
Tags » Consumerization
Just a few weeks ago, Facebook unveiled a cloud-based collaboration platform called “Workplace.” The goal was to challenge Slack, the popular team collaboration tool used in many enterprises, by offering a familiar interface that would make it easier for employees to adopt the app en masse. 252 more words
Smart enterprises deploy technologies with purpose; otherwise they’re frittering away money and valuable IT resources. And the purpose of any enterprise technology roll-out, ultimately, must be to serve the goals of the business. 380 more words
Like many of my fellow road warriors, we have become keenly aware when we get to stay in a hotel room that offers a superior experience. 600 more words
With the adoption of consumer IoT and smart home devices lagging, analyst Jess Groopman explains to Jeremy Coward why industrial uptake could be the saviour of consumer IoT. 856 more words
How people search for information on mobile devices is changing, according to Entrepreneur.com contributor John Rampton.
His column focuses on the significance of user mobile search trends to marketers, but since consumerization continues to redefine the enterprise, there’s a larger lesson for IT professionals and enterprise mobile application developers: Be aware of how employees use — and want to use — their devices. 283 more words