Tags » Content Ideas

27 clever ideas for a newsroom's Twitter content mix

By Paula Wethington

Do you need to feed your Twitter stream with a certain number of posts a day to meet a newsroom requirement or just populate the feed? 1,655 more words

Social Media

How to create a content calendar for social media

By Paula Wethington

If you are a social media editor or a social media manager, you know there are certain times of the year in which content ideas are popping up so fast you can’t get everything scheduled. 745 more words

Social Media

12 days of Christmas season poll ideas for Twitter

By Paula Wethington

Have you tried out the Twitter poll feature?

I wrote a just for fun poll for Halloween and another one for Thanksgiving on a newspaper account that I manage, and we had good responses on both. 638 more words

Social Media

Is your Social Media Marketing paying off?

“While a high follower count may seem like a signal of success, our experts agreed that size isn’t everything — high quality engagement is where you’ll see the most returns.” *

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The Flower Shop and What to Post on Social Media

Small Business Focus (#SBF): Shedding away the just-post-about-your-products misconception in social media marketing.

Chris Syme, a professional with over 25 years of experience in the communications industry, addresses a problem in today’s social media marketing in her five-part series on the subject. 671 more words


Are You a Serial Poster?

No, I don’t mean an advertisement for Frosties. I’m talking Social Media. Withough careful thought and a strategy for your social media channels it’s highly likely you’ll end up in a mess or finding yourself posting stuff now and again when you have the time. 170 more words


Keeping your blog fresh: 5 ways to get more content ideas

Your blog should be kept fresh, interesting and original. It may sound simple, but when you’re trying to produce regular blog posts for your business blog, it can be a struggle to continually come up with content ideas which tick all of these boxes. 1,190 more words

Small Business Marketing