We’ve all heard the phrase content is king when it comes to online marketing. Whether for social media, owned website publication or online advertising, we’re made believe that content is what makes the digital marketing world tick. 375 more words
Tags » Content Is King
Kristen Edens joined the John and Kane show to discuss startup’s and chickens. Kris the scribbler, as she is known, does work as a copywriter. In her startup she has identified a niche, as Kane so eloquently named it, for business writing. 337 more words
I love stats. At work we use SalesForce.com which has a billion stat tools. It’s a great measurement software, but it can also cause me to move to a place where my day to day does not matter, only getting to the top of the pile does and that’s not how I work best. 351 more words
Now that we’ve got your attention, here’s a little about ourselves, what we do & why.
It’s no coincidence that 77% of companies are increasing their spend in digital marketing this year, at a time when digital marketing now represents more than one third of overall marketing spend. 171 more words
“BeedeeBeedeeBeedeeBeedee, Buck Rogers” is normally what goes through my mind when I hear people talking about digital. I can look directly at someone, nod when they’re talking to me, maybe even throw in a “yeah,” and still not understand a single word they’ve just said. 552 more words