Tags » Content Marketing

Your Content Marketing Firm Should Always Be Improving

Last time, we talked about the ways in which you can tell if a content marketing firm has the skills and resources to meet your needs. 390 more words

Professional Writing Services

Tips On Writing Content That People Love to Spread

One of the annoying feeling in inbound marketing is write a wonderful blog, share, and nothing happen. You expect fireworks, and you didn’t see a single movement. 313 more words

Content Marketing Company

How Adopting a Cat Taught Me the Most Important Marketing Lesson of All

I recently adopted a cat from the Cat Welfare Society in Singapore. Upon the official handover, I was asking the fosterer how she felt about having to give up the cat she had cared for months on end to strangers. 823 more words

Content Marketing

Your Cheat Sheet for Writing Headlines

H Helpful

Deliver value by being helpful. Make it obvious the reward for reading further is you will gather helpful information

E Emotion

Evoke emotion by appealing to the two most prevalent drivers of behavior: achieving pleasure and avoiding pain. 171 more words

Digital Marketing

Is Your Marketing Department About To Take Flight?

Now that we’re about to turn the corner into July, many of your employees could be taking time off from work for various reasons—like for vacations, conferences, weddings, you name it. 309 more words

Content Marketing

Platform Shmatform, I Said More Ham: Mysteries of the Traditional Publishing Path Revealed

Last time I posted I was on a toot about the evil, annoying necessity for writers to build platform using inbound marketing, but I think that’s really more essential for a certain type of author. 184 more words
Writing

The Ultimate Press Release Guide for Promoting Your Content Marketing

Having managed a number of blogs over the years (most recently, this one), I know how tempting it is to search for the magic bullet of blog promotion. 1,725 more words

Press Release Quick Tips