Tags » Content Marketing

Simple Tips for Handling a Business Expansion

Running a small business is nice, but there comes a time when every business owner wants to expand their business into something bigger and better. However, there are certain pitfalls that make it really difficult for businesses to handle their growth, especially if the growth is a rapid one. 806 more words

Social Media

How to Raise Your KPIQ: Key Performance Indicators and Your Marketing IQ

You’re driving. You need to know what speed you’re traveling at, how many miles you’ve traveled, how much gas remains in the tank, and what temperature your engine is running at. 810 more words

Long Live Content Marketing

Although some firms consider hiring a chief content officer (CCO) a best-practice, it turns out that bringing an executive on board at that level hasn’t been realistic at most companies. 1,445 more words

Solve the Mystery of Why People Buy: 'Brand Seduction' Author Weber on Marketing SmartsĀ 

Most marketers can recite their company’s mission statement or explain features and benefits, but do they know how their brand make peopleĀ feel?

What kind of associations do you want people to make with your brand? 770 more words

Looks like content is no longer king...

One of the most common conversations in marketing circles over the last couple of years, has been how to replicate the King Content hustle and flog a fledgling content marketing agency for an outrageous amount of money, making oneself filthy rich. 549 more words

Marketing

Top 5 Efficient yet Cheap Promotional Ideas for Your Business

You can have a unique fantastic product that meets the most important needs of the people and rises far above anything your competition has ever made but if nobody knows about it, it is completely worthless. 858 more words

Social Media

Get To Know Your #SEO

Any small business, blogger or start-up, needs to be online. Improving your online presence is a sure fire way to get more customers and more awareness for your business or brand. 480 more words

Content Marketing