These days, there aren’t many business owners who seriously dispute the value of original, branded content. It can be proven, with graphs and charts, that YouTube videos increase brand engagement and boost website traffic; that blog posts can be invaluable for bolstering SEO; that e-books and white papers can be unparalleled tools for generating leads. 465 more words
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Trend Summary: Technology is obstructing creativity according to the world’s largest advertiser.
Marc Pritchard, chief brand officer at the world’s largest advertiser, Procter & Gamble… 178 more words
GIFs never seem to get old or go out of style.
These animated silent loops have dominated the world of online memes for some time now, going viral on blogs and social media more times than we can count. 673 more words
Football fan or not, most Americans are well aware that football season is upon us.
Because football now officially holds the title of America’s favorite sport — 401 more words