Tags » Copywriter

Copywriting 102: Listen to the written word

Back in 2000, while working as a copywriter at Olympic DDB in Athens, Greece, I was called upon to help create a national campaign for the launch of a new burger by McDonald’s. 204 more words


Summer Day Optimism

A blue sky, a clear slate, a brighter day, a brighter hue. A sense of adventure captured from a ray of warm sun. When Miss.Fitzgerald serenaded us with… 39 more words

Little Bit Of This. Little Bit Of That

5 Points to consider as an Expat in Beijing

It’s one thing to move to a country where there is access to good English speaking services, and you are sure most people will have a basic grasp of the English language or culture. 611 more words

Blog Writing

Athens 2004 Olympic Games Logo Presentation

This was back in the summer of 1999 and euphoria in Greece was sky high. After an unsuccessful bid to host the 1996 Olympic Games that marked the 100 years since the first modern Games were held in Athens, Greece had won the bid to host the 2004 Olympic Games. 75 more words


Using My Love of Stories To Develop My Copywriting Portfolio & Find Myself.

Original illustration & redesigned book cover by Kamalini Govender.

Whew. So after four months of extensive copywriting classes at Vega School of Brand Leadership in sunny Durban, I’m finally done with my creative portfolio. 474 more words

Contemplating Reading, Writing And The Imagination

Are We Really So Different?

As a business owner and copywriter, I follow several business bloggers. Seth Godin is one of the people whose writings often teach me something new. Today, he blogged about differences. 42 more words

Family Life