Tags » Copywriting
You already know that your content needs to engage people on an emotional level – and that doesn’t mean steering clear of negative emotions. Yes, joy, wonder, and curiosity are valuable. 613 more words
Fitness business owners – have you ever told your audience why you came up with the idea for your business?
Why you do what you do? 330 more words
Recently I was invited to tender to write the copy for a regional tourism website in NSW. The brief was strange to say the least. 889 more words
Let me share a personal secret with you dear reader. I’ll whisper it to you:
“I collect definitive guides”
It’s true. I download each one that arrives in my inbox and save them into a folder. 440 more words