Tags » Creative Branding

Five Brands That Capitalize on Emotion and Sentiment

With Valentine’s Day right around the corner, it got me thinking about brands and how they capitalize on sentiment and emotions like love. For many brands, it’s almost like Valentine’s Day is all year ‘round! 490 more words

Branding

When Content Marketing Becomes Your Brand - Google Play

If you are a platform, the content you serve is your brand strength. A long time ago Apple had an app for everything, but now everyone has the right apps, on multiple operating systems.   316 more words