Tags » Creative Brief

Doodle Dog Client: Inspirations by Gina

Introducing another hand-lettered piece for a Doodle Dog client, Inspirations by Gina. The idea for this logo came from a brainstorm during the client’s creative brief, combining hand-lettering a badge kind of feel. 372 more words

Hand Lettering

Creative Brief: NorthwesTel

NorthwesTel is facing a massive regulatory sea-change.

In 2012, the CRTC ended the regulated monopoly NorthwesTel has held in Canada’s northern regions for decades. While no companies have yet made the leap, NorthwesTel’s position is threatened in the region. 59 more words


Brief encounters

The brief. The starting point of the conversation between client, creative and customer.

“I don’t understand it”
“It contradicts itself”
“There’s too much information”
“There’s not enough to work with.” 555 more words


Stairway to Nowhere at All

As a concrete noun, ______ is usually an object intended to help you get somewhere you want to be that would otherwise be inaccessible. Like the attic or a tall tree.  640 more words


Final: Fiction Video Script

With some additional discussion and guidance, I have submitted my final edit for a promotional video for Kerri’s Korner Bookstore and Educational Resource Center.  I feel I have learned a great deal about the process of digital storytelling and can view commercial/promotional branding video with a more clear eye. 1,099 more words

Digital Storytelling

Doritos - Creative Brief

Creative Brief

Following Dorito’s ‘Bold’ campaign, the Mariachi band will make a reappearance to promote the more personal side of Dorito’s – i.e. the consumers favourite chip flavour. 1,007 more words


Creative Breif

creative brief

Client :The client for this project would be myself — Yixin Sun.
– A Publication: a picture book
– An eBook… 355 more words