Tags » Crisis Communication

Spark PR Demonstrates Expertise in Our Field Through its Work With ALS

Written By: Anne Claire Aaron, account executive

As Manship students and soon-to-be public relations professionals, it is safe to say that we have become pretty familiar with PRSA members’ core values. 436 more words

Public Relations

Houston, We Have a Crisis

Before taking this class, I had a completely different view of what the field of Public Relations entails. I thought of it as the face of a company and had to speak on their client’s behalf.  843 more words

Public Relations

A Process for Key Messaging During Disaster

I’ve written about the oft under-emphasized practice of assessing the characteristics of an effective message that stands out and increases the likelihood that what’s being said is also being heard. 81 more words

Pro Tips

PR Communication: Why silence is the worst response

Growing up in Waco, Texas I’m used to hearing about Baylor University on a daily basis. If the school isn’t mentioned at least five times a day on the local news my mom watches, it’s an off day. 618 more words

Crisis Communication

What To Do In A Crisis

Last week I blogged a lot about reputation management and how public relations reps are in charge of managing and controlling the public’s perception of the people and the companies that are under the radar. 395 more words

Holmes Report - Top Crises of 2015

In his 2015 review, Paul Holmes provides an overview of, and insights into the major corporate crises from a communications point-of-view.

I had the honor of contributing a tiny bit. http://ow.ly/XHBWS

Seeds of Opportunity

Don’t let crisis manage you

Even the best have their crisis moments. More often than not, it’s the little things that get you. Crisis happens when you least expect it and it can snowball rapidly if you don’t respond promptly.  541 more words