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6 mistakes not to make in visual identity

Creating an effective and relevant visual identity is a delicate expertise and pedagogy towards actors without real graphic skills.

So it is common to see some errors when developing a visual identity. 923 more words

Crux Creative

5 techniques to make professional and creative videos

Some of the techniques presented in this article will not seem foreign to you and are widespread in professional animated videos. Others are unfairly set aside by audiovisual professionals as “unsuitable for professional animated videos”. 953 more words

Crux Creative

Brand Positioning: How to stand out from the competition?

To ensure the survival of a company, it is essential to stand out from the competition. To get there, the branding agency in India – Crux Creative Solutions proposes you the NO.1 branding services which is based on different effective marketing strategies: blue ocean, repositioning mapping, strategic canvas, etc. 377 more words

Crux Creative

Branding content strategy. And impertinence too.

“There’s only one horrible thing in this world, one irremissible sin: boredom” Oscar Wilde

How right he is: what speech, so profound in its content, so interesting in its content, resists boredom and numbness when, in addition, the speaker says it in a monotone voice waiting himself for the end of his speech. 665 more words

Crux Creative

12 errors not to make when creating a Logo

In the corporate world, a brand can very quickly be distinguished by its logo. Now when design own logo there is some information to follow so that it becomes emblematic, unique and recognizable in a few tenths of a second. 1,362 more words

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How To Automate Social Networks Intelligently

For many years, social media have become essential for communication and marketing strategy. There are some social media for all needs: LinkedIn, Facebook, Instagram, Pinterest, Snapchat, YouTube, Twitter, Google+ and many others. 889 more words

Crux Creative

How to build your brand from the customer’s point of view

According to a study by Econsulting and Adobe, 78% of participants in a large behavioral survey in Europe try to differentiate their business through the UX: Customer Experience. 757 more words

Crux Creative