Tags » Customer-Centricity

How Will You Exceed Your Customers Expectations?

Recently I read an article focusing on “Understanding Your Customers in the Digital Era”. The article highlighted the rise of digital and how the accompanying explosion of customer data has revolutionized marketing. 764 more words

Data Governance

Insurance as a Service (IaaS): Would Open APIs replace E-Commerce strategies in Insurance? The case of Lemonade API

In the last years the insurance industry is facing major challenges and digital transformations where startups are playing theirs roles on facilitating such a process. 536 more words

Business World

Is there a customer-centric gene?

Recently I was talking with Dmitry Pukhov, co-founder and owner of a very successful event catering company in Moscow. When I asked him about customer-centric leadership he said the core characteristic is a desire to help people that comes from the heart. 251 more words

On Self, The Customer & Leadership Blog, and Cultivating Loyalty With Employees, Partners, and Customers

Cancer, the impending arrival of death for my friend and later myself, concentrates one (at least me) on that which matters.  Today’s conversation is around that which has been unconcealed for me: about myself and the purpose/contribution of this blog.   2,209 more words

Leadership / Change / Transformation

Mobile Strategy- what Mobile Strategy?

In a recent study published CIO’s have ranked Mobility as a priority No 2 in 2017. I find it slightly disturbing only 54% of companies have a mobile strategy in place yet only 34 % have any in-house mobile development skills. 41 more words

Business

Gatorade revitalized by reconnecting with the core customer

In a recent HBR article, David Robertson highlights how Gatorade addressed a decline in sales by re-engaging with its core customer – the elite athlete. 107 more words

Customer Experience