Tags » Customer Expectations

What Influences Gift Giving Behavior?

Marketing Professor Anne Hamby of the Zarb School of Business at Hofstra University is an expert on consumer behavior. Recently, she participated in a video interview about the holiday shopping season.



Marketing Communications

Retailers: Do YOU Think a "Pink Tax" Is OK?

Did you know that there are several instances when women pay more than men for the same goods and services? For example, nationwide, many dry cleaners charge a higher fee for a woman’s “blouse” than a man’s “shirt” — even if the items are exactly the same. 272 more words
Part 3: Targeting Customers And Gathering Information

Many Retailers Need Better Window Displays

Several months ago, we presented a powerful infographic on window displays.
Today, our valuable infographic post on window displays — which is quite different from the prior one — is from… 178 more words
Part 3: Targeting Customers And Gathering Information

Ethically, Should There Be a "Pink Tax"?

Did you know that there are several instances when women pay more than men for the same goods and services? For example, nationwide, many dry cleaners charge a higher fee for a woman’s “blouse” than a man’s “shirt” — even if the items are exactly the same. 275 more words

Customer Expectations

Are you ready to relax and enjoy the holiday season...?

Whilst owning your own business has many benefits, it can also have its downsides. One of those is…who will look after your business when you are not around? 839 more words

Small Businesses

What's on Your Shopping List? Part 2

Yesterday, we posted about the most popular gifts this year. Today’s post focuses on gift cards. These cards are easy to purchase and enable the recipients to buy what what most interests them — while also being somewhat impersonal. 92 more words

Opportunity