Tags » Customer Experience

Advertising - Idiocy or a Moral conundrum?

So I have finally been moved to write again. No apologies at all as this is a negative post, but it’s the way my brain is hardwired so . 653 more words

India

U.S. Lags in Mobile Banking: Report

The US is lagging behind other countries in mobile banking. Larger banks ( defined as those with greater than $100 billion in assets) see a significantly higher mobile share than smaller banks, but the US is still highly fragmented among smaller regional banks and credit unions compared to other countries, according to the “State of Banking” report released this week by… 206 more words

Bringing Core Systems in the Cloud

As head of research and development at the largest retail bank in Ukraine, Alexander Vityaz grappled with a problem faced by banks around the globe: old, inefficient IT systems that hindered data processing and product innovation. 290 more words

Banks Confident They Can Keep up Digitally

Many banks have embraced the digital movement and are confident they are making strides to keep pace with emerging fintech competitors, according to a new banking report by KPMG. 313 more words

Do you have a CX War Room? Zuckerberg unveils Facebook's 10-year plan

My medical care is excellent but the customer service stinks

John Stossel wrote his most recent blog from New York-Presbyterian Hospital where he is being treated for lung cancer.  140 more words

Customer Service

When should you re-brand?

Most people, especially brand consumers, often ask whether or not re-branding a product or service is really necessary. The question is usually raised against the background of some re-branding exercises which seem not to result in any meaningful changes for the consumers. 1,254 more words

Branding

Why Be an "Experience" Business? Because Customers Expect It

When brands focus on the experience rather than on the product, customers respond—with their dollars and their loyalty.

“We’re no longer in the business of selling products; we’re in the business of selling experiences,” Brad Rencher boldly asserted during the 2016 Adobe Summit… 1,174 more words

Marketing Strategy