Tags » Customer Feedback

Why supplementing NPS with text analytics is critical

Over the last decade, Net Promoter Score® (NPS®) has become the standard for measuring customer satisfaction. For most enterprise businesses, the one-question survey is a good indicator of retention and other positive growth factors. 584 more words

Text Analytics

Customer Feedback...

We’ve had some lovely feedback recently, including this stunning image sent it by Gary Chimski, who said: “My wife was very happy to have this surprise today, thanks for delivery on the day.” 1,457 more words

Customer Feedback

[Case Study] Using text analytics to stay ahead of the competition

As customer experience becomes more critical to business survival, companies are realizing that they must involve their customers at ever-earlier stages of the product development process.  311 more words

Text Analytics

Are Your Events Working For You?

As many of you know, my marketing sales and customer service offerings include mystery shopping for individual companies and associations. Recently I finished a large mystery shop (using multiple shopper sets) to assess a multi-winery event. 308 more words

Wine And Retail Business

Feedbacks Are Important For Knowing Exact State Of Customer Mind

In order to gain maximum positive reviews from the customers, you should always try to meet their expectations. Feedbacks of the customer are really important for knowing their exact state of mind and also for keeping them associated with your organization for long. 70 more words

Weblinkindia Review

The secret to driving marketing innovation and avoiding marketing fails

by Peter Harris, EVP & Managing Director, Vision Critical Asia Pacific

What happens when you mess with a beloved brand? As Arnott’s recently discovered, the answer is: a very strong backlash. 1,015 more words

Marketing

Social Media - Customer Feedback

I had a look on the most popular social media sites to gain an understanding of what site gets the most traffic in relation to ATM faults and complaints. 211 more words

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