Tags » Day Rates

Industry Benchmarks Indicate Collective Differences

The latest set of PRCA Benchmark Data has indicated the striking differences between Campaign Collective and other agencies in the PR and marketing sector.

Figures show that just seven per cent of the average agency’s income is from public and voluntary sector clients, whereas at Campaign Collective income from these sectors accounts for 100 per cent of fees. 206 more words

Campaign Collective News

The freelancer's dilemma

Many months back we posted a ‘true cost of agency workers’ article on the site. About how full-time (general) staff’s salary is actually about half… 1,128 more words

New Business

Why Day Rates Don't Work

Disclaimer: I am speaking only from my experience in the business of advertising/commercial photography. The following article may not be true for other specializations, but then again, it might be. 760 more words