Tags » Digital PR

"A lot can happen in a year..."

One year ago today I was just about to embark on an end of uni trip to Paris, celebrating getting 83% in my dissertation and finding out I’d landed my first post-grad job (thanks Timehop – my memory would be nothing without you). 338 more words


Don't tweet lies - strategise

Is your company using digital platforms such as Facebook, Twitter and Instagram in order to reel in more interest in your product or service? 1,059 more words

Stop Relying too much on Digital PR Strategy

Businesses require a balance of both offline and online presence to make their mark in the markets. When the world started turning to digital technology, businesses too switched from traditional PR to… 329 more words

Paradigms of Digitalisation in PR

User generated content is at the forefront of the media landscape; the pioneer for the digital change to public relations as we know it. UGC has flipped traditional PR on its head, and it has done it almost seemingly overnight. 456 more words

Digital PR vs Traditional PR

Traditional PR generally focuses on initiatives such as traditional media outlets like newspapers, television and radio. Although these methods are used to increase brand awareness, the tracking of data and information from audiences is limited. 447 more words

Digital PR

Defined as a tactic used by brands to increase online presence, through building relationships with key content writers and journalists to gain ‘press hits’ and citations. 481 more words

Spice up your Social Media

Struggling with ways to spice up your social media? Are you battling to get engagement on your content? I have pulled together 12 simple tips for you: 394 more words

Social Media