Tags » Direct Mail

The Direct Mail Differentiator

With emails, apps, notifications, and more taking over the marketing scene, there is a common misconception that direct mail is a dying form of marketing. If you are part of the 70-80 percent of consumers that open all their mail (even the junk!), then you are probably also part of the 55 percent of people that never open their e-mails.  303 more words

Marketing

Real Estate Marketing Ideas for Mailing

Searching for real estate marketing ideas and content for mailers to send to your past and potential clients? Here’s a list of themes and ideas that can have you consistently mailing to your farm, building your brand and generating leads. 254 more words

Tips

Get Better Results with Your Just Sold Campaign

Use Testimonials

It is very easy to take a photograph with your clients when you’ve just sold their home. Take the picture in front of the property sign and add it to your postcard along with two lines of text showcasing why they loved your services. 237 more words

Real Estate Marketing

360-Degree Marketing You Can Measure

How can technology be leveraged to improve the performance of traditional marketing campaigns, like direct mail for instance? 365 more words

Marketing

6 Ingredients for Standout Appeals | Network for Good

Need some help creating the right attention-grabbing, donation-getting, winning appeal for your December campaigns? Join me for a free webinar today to learn how to craft the most compelling story for your individual donors, and then discover how to take that story and use it in other amazing ways to secure funding through partnerships and… 8 more words

Observations

Maximize the Art of the Handwritten Note Card: 4 Tips

Handwritten communication is more effective than other methods. Use handwritten notes to reach out to prospective clients and to say thank you to vendors and clients. 246 more words

General Info

Infographic: The Direct Mail Paradox and How You Are Losing Donors - NonProfit PRO

Direct mail fundraising is an effective way to skip the crowded inbox. But just because you send direct mail doesn’t mean donations will come in that way. 14 more words

Observations