Tags » Earned Media

What is Social Listening & How it Works

What is Social  Media Listening

Are you monitoring what people says about you online? Do you use this customer insight to enhance your business?

‘Your brand is what people say about you when you’re not in the room’ Jeff Bezos, Founder of Amazon. 685 more words

Content Marketing

5 Social Media KPIs that Matter !

How Social Media Marketing is knowing has been changed in dramatic ways.  This is one of the crazy thing about the social media marketing that it’s live and die everyday. 393 more words

Content Marketing

How to Manage Media Relations at a High-Profile Event

Conventions, conferences, and trade shows offer excellent earned media opportunities for organizations. However, they also pose unique challenges for the media relations and marketing teams looking to connect with journalists and influencers. 1,237 more words

Growth Stage Company - In-House PR Specialist

How to Plan a Satellite Media Tour That Amplifies Your Earned Media Strategy

A common theme on Beyond PR and many other marketing and PR blogs is the importance of a multichannel strategy. Strategies that take into consideration your audience’s preference to consume content across paid, earned, social and owned channels. 1,144 more words

Growth Stage Company - In-House PR Specialist

Media Relations Must-Dos: 10 Tips for More Earned Media

A lot has changed since Herbert Muschel launched PR Newswire in 1954, but one thing hasn’t: The press is still a fundamental element of our society. 859 more words

Press Release Quick Tips

3 Reasons Earned Media Still Rules

There is one commonality in business, regardless of your industry or market.

Strip away labels like business-to-consumer, business-to-business, government, nonprofit, etc., and you’ll find the same thing on the other side of the content you create and conversations you have: Communities. 758 more words

Growth Stage Company - In-House PR Specialist

"Asking Trump To Repent": Rove Horrified Trump Might Not Wage Ad War

There are obviously a lot of Republicans who are publicly and privately upset with how Donald Trump is handling the transition from primary to general-election candidate. 490 more words