Earned media may be more difficult to garner, but it can be the most valuable. Earned media establishes trust and credibility – not to mention it can drive leads and sales. 272 more words
Tags » Earned Media
What is Social Media Listening
Are you monitoring what people says about you online? Do you use this customer insight to enhance your business?
‘Your brand is what people say about you when you’re not in the room’ Jeff Bezos, Founder of Amazon. 685 more words
Influencers are the new media, therefore using influencers to spread your message is the new digital marketing. I’m not going to give you a listicle of 5 ways to optimize your influencer marketing, nor am I going to give you a bunch of case studies about what works best. 974 more words
Over the weekend I was watching HBO’s Westworld and I noticed something odd. Not odd like the insanely intricate plot, the number of easter eggs that would put your local park district to shame, or anything that hinted at what crazy twist or turn the show will take next. 917 more words