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The globalisation of public relations

I recently completed some research into how companies are managing communications across continents and want to share the findings here.

My research was conducted with the support of the Public Relations Consultants Association and the International Communications Consultancy Organisation, and is one of the first attempts to develop a systematic way to design a global PR function, and to understand how agencies might best provide it with support. 665 more words



So ayun. Nagpa pure gold kami nina jep, jonet, dindo, rayvee, pulot and duduns para mag grocery ng snack namin para sa seminar sa Monday and Tuesday. 94 more words


What's needed to walk the way from manager to executive?

Luckily it is a way that can be pleasantly when jointly between the company and the manager.

When thinking about the implications of moving a high performing manager into an executive position it is interesting to see that the better the planning, for the company as well as for the professionals involved, the more chances to be successful on the transition. 330 more words

A low-cost strategy for the car industry?

I think we are really entering an era of low cost for the automobile industry.

Though it’s not a similar low cost scenario as we’ve seen in other industries (such as travel or financial services, when the internet disrupted the distribution channels, hence dropping prices as well) but a one that will increase the margins and profitability of the car makers, and a one that will hardly translate into a drastic price dropping (except for the expected price fluctuation that any particular market/segment could experience following the classic demand / supply model). 669 more words


New Year Resolutions

If 2014 was a year that prepared the base and laid out the plans, 2015 has to be the one when we build onto that base and execute to those plans. 447 more words

Sameer Saran