Tags » Environmental Marketing

Are Environmental Messages Too Assertive?

Environmental consciousness and ecologic responsibility have been gaining a lot of ground in recent years, but they are not topics on everyone’s priority list. This is because the benefits gained from environmentally responsible choices are not reaped directly by the consumer in an immediate timeframe. 525 more words

Rhetoric

Done Drinking Coffee? Eat the Cup.

Look around – how many discarded coffee containers do you see? Plenty, we bet. And this is a wide-spread problem acknowledged by coffee and food vendors. 249 more words

Classroom Activities

Rainforest Connection: An Smartphone Solution to a Global Problem

“In 2012, Topher White founded Rainforest Connection, a startup which converts recycled cell-phones into solar-powered listening devices to monitor and protect remote areas of the rainforest. 517 more words

Marketing

The ZEB Pilot House of the Future

The issues of sustainable housing and energy are one of the largest challenges to sustainable modern society and many would agree that the current attitude to housing in the UK is based more on immediate necessity than long term feasibility.  542 more words

Marketing

Turning over a New Leaf...

A new dawn has risen in the marketing world and is growing stronger by the day, adopted readily and extensively by many top companies it has grown into a powerful industry as of itself.  208 more words

Marketing

Growing environmental businesses in Sussex

It is always worthwhile taking the time to participate in events which are taking place in your area, and it was with this in mind that we attended the inaugural launch of the Green Growth Platform in May this year. 127 more words

Corporate Start-ups

World PR Forum interviews Angela Barter

What does it mean to you to participate as a speaker at the 2014 World Public Relations Forum?
Being considered as a speaker at the World Public Relations Forum is an honour that now, after years of research, interviews and working in the field of ‘green’ public relations allows me to share the wonderful teachings I have learnt on my journey as Sustainable Communication Strategist. 837 more words

Environment