Launching a product at a trade show can be a great way to focus on your event marketing strategy and spotlight a new product in front of a targeted audience. 873 more words
Tags » Event Marketing
Thinking about putting on a gig or two but not sure if it’s for you? Feeling anxious about it and need a bit of a kick up the arse? 908 more words
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Entrepreneurship – identifying a problem, shortcoming or inconvenience and developing a creative solution. But let’s face it – IT IS SCARY!
Many of us identify problems daily, some of us have considered solutions, but few of us have actually acted on it and for that few the reason is – a Fear of Failing. 166 more words
Today I attended a seminar targeting senior marketing professionals in the financial services sector. The content was presumably custom-fit for my level of experience and my business. 330 more words
ROI, uniqueness and visibility are three words commonly found in discussions with potential sponsors. Companies are seeking strategic opportunities that will build brand awareness, drive booth traffic and help them stand out on a crowded show floor. 247 more words
For the past few years, CustomNEWS has worked with a growing medical foundation to publish the show daily for their growing annual conference. This year, two post-conference highlights issues were produced, giving the client a tool to show content & highlights to both prospective attendees & industry supporters. 236 more words